Editorial/Print Design & Art Direction
As Communication Designer for New England Mercantile Group, I have worked to constantly improve the design of the TexereSilk eCommerce website.
I would often start with wireframes to get the general concept outlined:
After creating wireframes and finalizing the design, I would then create mockups in Photoshop with as much detail as possible to make it easier for the programmers to implement the design.
The following are side-by-side comparisons of how the website looked in 2014 when it was first launched, vs. how it looks today in 2018 after my designs were implemented.